Creating an Opening Title

For my project I decided it would be better to make our own title for a production company. For this I used Adobe After Effects and created one from scratch. The software is industry standard, so I wanted to make it as professional as possible. After watching a couple of tutorials on youtube for the software and learning from just playing around with the software I managed to create a functioning opening title. However I also wanted to add sound and fade effects to it, so I imported it to Premier Pro, with the main film footage, and added the sound effects on to it there. However, one problem I had was the first time I imported it the clip came out at a smaller resolution than I wanted so I rendered it again in After Effects and exported it again, and the quality was much better.

DRAFT Retaliation

• the volume of the music is too loud at points
• one of the cuts is delayed and needs to be edited
• lighting when shown on a projector may be an issue
• we have yet to film the ending
• the narrative may not be clear at this point
• sound effects need to be added

We asked some questions about our film and some of them were :

What is the narrative?
Can you notice the colour correction?
How does it fit the thriller genre?
How does the soundtrack create a mood or an atmosphere?
What is the audience for this short film?
Where would you expect to see this short film?
Is the pace of editing suited to the style of the film?
We switched the aspect ratio from 16:9 to 2.39:1 which is common to Thriller films. Do you like    this style?
Is there enough dialogue?
Is the lighting an issue?






Here is also some feedback we gathered from an audience:

November Feedback Response

Your short film has a clear progression of shots and the bars are effective in giving it a cinematic look. Shots are of a good quality and framing and composition are proficient showing excellent technical skill in use of the camera. Audio has been considered and a JVC camera has been used which shows ambition and an ability to use a more advanced camera.

Music is appropriate and builds tension ass does the length of shots. Feedback may indicate that shots are lengthy but this suits the style of the short film.

Music is copyright free as it is sourced from Incomputech so make this clear in your web-log or put it in the credits.

Document your creative journey

I don't think you need to overdub sound but maybe add some ambient sounds or effects.

The narrative is clear. Make sure that the story is not cliched.  Be original and think of a twist at the end or defy expectations.  I am intrigued as to how you will resolve the narrative.  this is the key to level 4. 

 My response:
I think that the length of the shot fits well, as we want time to feel drawn out, like how it would feel in the protagonists situation. It is intended that we credit the appropriate sources that we used for our production. We also intend to add ambient sound effects and have plans to leave the narrative with a unique and exciting ending.
 

November feedback

Your short film has a clear progression of shots and the bars are effective in giving it a cinematic look. Shots are of a good quality and framing and composition are proficient showing excellent technical skill in use of the camera. Audio has been considered and a JVC camera has been used which shows ambition and an ability to use a more advanced camera.

Music is appropriate and builds tension ass does the length of shots. Feedback may indicate that shots are lengthy but this suits the style of the short film.

Music is copyright free as it is sourced from Incomputech so make this clear in your web-log or put it in the credits.

Document your creative journey

I don't think you need to overdub sound but maybe add some ambient sounds or effects.

The narrative is clear. Make sure that the story is not cliched.  Be original and think of a twist at the end or defy expectations.  I am intrigued as to how you will resolve the narrative.  this is the key to level 4.

TASK 10 Filming: Day 2

The second day of filming was considerably more successful than the first. We decided to re-shoot what we had done previously, so there are no lighting mix ups from shot to shot. We again used the JVC camera to take our shots, and managed to do them at much better quality then previously.

We filmed at the similar time to the first shoot, however as we were prepared we managed to get through shots a lot better. The main issue was how soon it got dark, however we got a good portion of our filming complete.

For the next session of filming we will have all shots completed.

TASK 10 Filming: Day 1

The equipment we used was the JVC camera as well as a tripod to hold the camera still while we filmed. We decided on using this due to the good quality of sound it can pick up alongside its quality in tracking moving, which is important to our film. We

TASK 10 Risk Assessment

	Risk Assessment Form
ACTIVITIES:     Post Production		HAZARDS & CONTROLS:    Tripping on wires (keep wires on desktop), Mac overheats (ensure they are maintained by technicians).

Activity Title:	To edit our short film
Activity Description:	To go into the editing suite to edit our short film.
List those managing this Activity and their competence:	Joe Hinton – Editor Connor Hanlon – Special Effects Samantha Bowles – Print Product
Who & how many are at risk from this Activity?	Joe Hinton, Connor Hanlon, Samantha Bowles – 3.

Hazards How could someone become hurt or made ill	Control measures How are you going to prevent this from happening?
Tripping on wires to cause injury.	Ensure all wires are organised and on the desktop so as to not trip.
Mac overheats to cause fire.	Ensure the technicians check the iMacs before use.

Risk Level:  After your controls have been applied what is your assessment of the risk level of this activity?	Low

	Risk Assessment Form
ACTIVITIES:    Filming the short film.		HAZARDS & CONTROLS:    Fire (fire alarm), Tripping (don’t film in rain), Malfunctioning Equipment (don’t film in rain).

Activity Title:	Filming the short film.
Activity Description:	To go on Location to film the short film.
List those managing this Activity and their competence:	Joe Hinton – Director Connor Hanlon – Actor, Costume Designer, Producer Samantha Bowles – Producer Reiss Hall - Actor
Who & how many are at risk from this Activity?	Joe Hinton, Connor Hanlon, Samantha Bowles, Reiss Hall – 4.

Hazards How could someone become hurt or made ill	Control measures How are you going to prevent this from happening?
Tripping over equipment.	Organise filming equipment and place in safe location whilst not in use. Ensure member of team is present with equipment at all times to ensure they are safe.
Fire at Location	Ensure Fire alarm is in working order at house location.
Rain in outside shots: Crew could slip on wet surface Equipment could get wet and malfunction.	Stop filming in rain. Only film in overcast conditions.

Risk Level:  After your controls have been applied what is your assessment of the risk level of this activity?	Medium

TASK 8 Pitch

Pitch from joehintonmedia

TASK 10 Recce

For our risk assessment we took photos of the environments which we would be filming in to identify risks.

TASK 5 Coursework, Short Film : Script

TASK 7/TASK 9 Role Allocation/Casting

ROLE	PERSON
Producer(s)	Sam Bowles Joe Hinton Connor Hanlon
Director	Joe Hinton
Cinematographer & Camera Operator	Joe Hinton
Writer	Connor Hanlon
Actor(s)	Reiss Hall- Alton Keller Connor Hanlon- Vance (Voice), Hitman
Editor(s)	Joe Hinton Sam Bowles
Production manager	Sam Bowles
Sound	Connor Hanlon

Audience Profiling

A media product is designed to be consumed by an audience, be it for a mass market or to a niche audience or for an employer in the film industry. Money is often made from this via selling it to a consumer. If not, it is not a mass media product. Short films are generally targeted by a niche audience, as they are generally aimed at a smaller audience, whom would have individual wants and desired gratifications from my product.

My product, which is a thriller film, which the premise is basically a home invasion. This might have a slightly bigger market than an average short film, as stories such as this interest people involved with the internet culture. Using YouGov I researched the audiences of films that are similar, then factored in that the films it is similar to are high budget big screen films, unlike the one I am producing, so I do not think it would be useful. I think our actual audience would be more artistic oriented people, who would use the internet for blogging and communication. The socioeconomic status of this audience would be middle classes and higher, as those with more disposable income would want to see a short independent film.

The general age group for people who would see is this is expanded, due to websites such as vimeo, which can host videos at a higher quality than other video sharing sights. With tools such as this this would open up from what would be the age bracket of a 21-40 year old audience to possibly younger, such as maybe from 16-40, making it much boarder then general targeted audiences.

Responce to Feedback

Your pitch was presented effectively using slides to outline ideas. You communicate well as a team and seem to have developed roles within the group.

I like the idea of an interrogation and it offers opportunities to explore lighting and mise en scene in a short scene. One concern was how this would be a short film  as it reflects the tropes of dram on TV. However, you explained how this would be overcome effectively.  Ideas such as use of colour sound interesting, make these clear.  Your answers revealed a depth of thought about the narrative which allayed any fears about the genre and medium.

Be realistic about where you film this. It is ambitious to use the library and keep e-mail communication to show planning. 

Why use a Go Pro?  Explain what different cameras bring to the style of the piece.

Can you publish a first draft of the script on the blog?

Comment on audience feedback received as part of the pitch. You will need this later for the evaluation.

Outline the roles allocated within the group.

We have thought about the response from the initial pitch and have decided to go with a different idea, one that would be more effective portrayed as a short film. It will have a stronger narrative, which would need less explaining as the previous idea. The setting we plan to use will also be easier to obtain, as we will be using a house as the setting. However, as we have gone for a new idea, the new script is still being written. The main thing we learned from audience feedback is that people struggled to see the idea as a short film, as it seemed to much like part of a TV show. This will be avoided with our new idea, which will be a horror. The new roles for this are allocated in the production schedule.

Production Schedule

DATE	TIME	SCENE	CHARACTER	DETAILS	LOCATION
02/10/2015	18:00	NONE	NONE	Set-Up	Protagonist’s house
	18:30	Radio	NONE	-	Kitchen
	19:00	Phone Call	Alton Keller (Reiss Hall) Vance (voice of	-	Kitchen
	19:30	Drink	Alton Keller (Reiss Hall)	Close-ups and Establishing shots.	Kitchen to Dining room
	20:00	Change in events	Alton Keller (Reiss Hall)	Triggered by outside stimulus	Outside/Garden
003/10/2015	18:00	NONE	NONE	Set-Up	Protagonist’s house
	18:30	Character Trauma	Alton Keller (Reiss Hall)	Canted angles/Fast cuts	Dining room
	19:00	Character goes upstairs	Alton Keller (Reiss Hall) Killer (Josh Wilcox)	-	Stairway
	19:30	Confrontation	Alton Keller (Reiss Hall) Killer (Josh Wilcox)	-	Second floor
	20:00	Police Phone Call	Alton Keller (Reiss Hall) Killer (Josh Wilcox)	-	Room on second floor
	20:30	Ending	Alton Keller (Reiss Hall) Killer (Josh Wilcox)	-	Second floor