Thursday, 18 February 2016

Video production feedback


Excellence is demonstrated in the creative use of a range of technical skills.
An institutional logo is created using After Effects with a signature tune to accompany a professional looking opening.  Use of cinematic bars and colour correction allow the product to look like a short film for cinematic exhibition.  Audio levels and mixing is accurate at most points and audio elements provide a lot of the meaning.  The audio is key to understanding the narrative and some of the shots. These clues are not always clear and along with some lighting issues and some shots being short in length, prevent the highest marks being awarded. However technical skill is excellent throughout with seamless editing and clear continuity due to effective planning and editing.  Music is appropriate and well sourced being copyright free.  It adds tension and creates an atmosphere.  There are a range of shots and use of the camera is controlled.  The narrative is coherent and follows the conventions of a short film ending on a twist as the character realises he has been set up. Credits reach near professional standards creating a professional looking short film.  35/40

No comments:

Post a Comment